Highlights:
- Lead experience designer and art director for several strategic client accounts
- When required, adhered strictly to clients’ brand standards and design system requirements
- Designed digital advertising content in the form of banner ads, interactive ads, wizards, quizzes, infographics, white-papers, case studies, videos, and more.
- Advocated for the full-team adoption of Sketch, InVision, Principle, and user-testing (plus led full-team training to educate designers in new software after implementing)
- Initiated a new file organization structure for the team
- Mentored and acted as project manager for associate-level and contract designers
- Mentored several designers in HTML and CSS for developing custom landing pages in Spiceworks’ CMS pages, plus banner ad click-tracker implementation procedures
- Voluntarily sought out and attended annual design conferences
- Organized quarterly team outings and department outings, as well as creative community outings
Clients
A non-exhaustive list of the clients served in this role:
Projects from this role:
Canon Inkjet Printing Campaign
HPE Storage Wizard
Century Link Growth Campaign
Dashlane Interactive eBook
HP Care Packs Selector